Selected Works
All Projects βCarousel Design System
Interactive Content Design Tool
A production-ready design system for Instagram carousels β 5 slide presets, JSON controls, and 4K export. Built from scratch at Night Crawler Studio.
View Case StudySunlife (Hackathon)
UX / Product Design
Redesigned Sun Life's mobile onboarding for Gen Z β reduced a 9-step flow to 3 screens with an AI financial coaching layer. 48h hackathon prototype.
View Case StudyPurpose Investments
Marketing Intern
4-month co-op at Canada's largest independent asset manager β shipped bilingual content systems, video strategy, and CMS automation across HubSpot and Ghost.
View Case StudyOshawa United
Branding / Social Media
Full rebrand and social media system for a Canadian soccer club β new crest, colour system, and content templates that drove a 5Γ increase in page engagement.
View Case StudyThe Invisible War
Information Design
Information design advocacy poster on ER triage invisibility for autoimmune patients β research-to-visual translation for GBDA coursework at University of Waterloo.
View Case StudyNight Crawler Studio
Poster Design / Art Direction
A personal exploration of visual styles, typography, and composition through daily poster design.
View Case StudyClarity
Removing the unnecessary so the meaningful may stand out. Design should clarify, not decorate.
Systems
Building scalable foundations that allow for consistency and speed without sacrificing quality.
Craft
Obsessing over the details. The difference between good and great is in the execution.
